Gallery Hyundai

After opening its doors as “Hyundai Hwarang” on April 4, 1970, in Insa-dong, Seoul, Gallery Hyundai has played a leading role in introducing contemporary art to a scene once centered on traditional paintings and calligraphy-oriented works. It was through Gallery Hyundai that artists such as Lee Jung Seob and Park Soo-Keun, now celebrated as Korea’s most beloved modern masters, gained broader public recognition. The gallery also laid an early foundation for the international appreciation of Korean abstraction by presenting landmark exhibitions with Kim Hwanki, Yoo Youngkuk, Yun Hyong-keun, Kim Tschang-Yeul, Park Seo-bo, Chung Sang-Hwa, Kim Guiline, and Lee Ufan, long before the global rise of Dansaekhwa.